Sustain2Win
Ready to Level Up Your Strategy?
Have questions about our courses or simulations? Let’s chat!
Simulations
Latest Posts
April 30, 2026
March 26, 2026
October 17, 2025
October 9, 2025
September 10, 2025
Learn how to profit from sustainability with the Sustain2Win simulation
Let’s help the world build more sustainable businesses!
Our Sustain2Win simulation is used internationally to teach students and executives about sustainability. It is used in MBA programs, business programs, sustainability programs and is the underlying engine for The Sustainability World Cup.
It explores the subject from a business perspective and helps learners appreciate that you do not necessarily need to make a choice between profit or planet. Moreover, we help learners appreciate that sustainability is about improving people’s lives as well, all within a competitive market. In fact we use a proprietary 8P Model that covers all the key aspects of the subject beyond the 3Ps of profit, planet and people.
Participants compete within a simulated global industry to improve their sustainable growth over time. Key insights are learned within a safe environment and those lessons can then be confidently applied in the real world.
Sustainable growth strategies can then be developed and executed much more successfully.
The Sustain2Win Simulation
The Sustain2Win simulation is our best simulation yet! It is built upon our core simulator used by universities and corporations to teach strategic growth for over a decade. It has had significant input from sustainability professors, researchers, authors, consultants and practicing professionals. It is linked to the United Nations Sustainable Development Goals (UN SDGs), the UN Global Compact, the work of the World Economic Forum, award-winning research on the subject and several successful case examples of companies that have made real sustainable progress. It provides not only a comprehensive introduction to the subject, but also an opportunity to enjoy learning how to overcome the challenges to become a force for good.
Key learnings:
After completing the simulation, learners will be able to:
- Understand sustainability including its scope, key principles, models and terms
- Learn about ESG and how it measures sustainable growth
- Understand the sustainability system
- Identify the challenges and opportunities of sustainability for business leaders
- Develop a strategy that delivers competitive, sustainable growth
- Balance profitable growth with environmental and social improvement
- Speak and write about sustainability with confidence
- Enhance their learning credentials, employability and promotion prospects
- Be sustainability agents of change
- Become more responsible leaders in shaping a more sustainable future
So, what are you waiting for? Complete the form below and let’s do our bit to save the world.
What they say about Sustain2Win
As a student at the University of Bradford, I participated in the Sustain2Win Simulation and emerged as a winner of this challenge.
I was able to run a business, understand the complexities of decision-making in various market segments, and enhance my skills as a leader, student, and future employee in the business field.
I am truly grateful for the chance to engage in real-time business scenarios and to grasp and develop investment strategies for a sustainable company. The format of this program fosters confidence, strategic thinking, and teamwork while deepening our understanding of ethics, sustainability, and the circular economy. This invaluable experience is essential in today’s business landscape, significantly enhancing every individual’s employability prospects.
Thank you once again for the remarkable opportunity to participate.
Adina Apostoae, Undergraduate Student
Using innovation and technology to impart business ethics theories and social responsibility is a fascinating integration. Thanks to Market2Win simulations for their brilliant simulations and Edmund Bradford for his brilliant insights and support throughout. And most especially, to the student VVIPs for taking part and enjoying the process.
Dr Theresa Benson-Ali, Assistant Professor
I had an enriching experience of participating in the Sustain2win simulation. It not only deepened my understanding of ESG and sustainability, but also allowed me to collaborate with an exceptional team of individuals and have fun during the game. Furthermore, this remarkable opportunity facilitated my interactions with experienced professionals from various fields.
Gaia Buzzone, Global Patient Advocacy Manager