The 2024 Sustainability World Cup – one of the best programs in Europe
From April to June in 2024, we ran the first Sustainability World Cup program. This uses the Sustain2Win simulation to help find the sustainability leaders of tomorrow. The program was an outstanding success with over 4o participants involved from 17 countries. We were also delighted to be in the Top 3 programs to be nominated […]
The 2024 Sustainability World Cup – Winners and Judges
Find the sustainability superhero in you. Play online in a simulation to learn the subject and lead your virtual company to become the best force-for-good in the world. This is the ultimate game, the ultimate course and the ultimate win! In the 2024 program, 10 teams from around the world learned about sustainability and competed […]
Got the new Marketing Plans 9th Edition book? Now play the DigiMark2Win game!
[vc_column_text]“DigiMark2Win is a brilliant online simulation that has been developed by Market2Win and myself to help you better understand the digital marketing concepts in the book and apply them successfully.” – Professor Malcolm McDonald, Co-Author of “Marketing Plans, Profitable Strategies in the Digital Age.” (9th edition, published by Wiley) Already used in many […]
Marketing Navigation – a whole book on strategy execution
[vc_column_text] Marketing Navigation: How To Keep Your Marketing Plan On Course To Implementation Success By Edmund Bradford, Steve Erickson and Professor Malcolm McDonald Our research has shown that billions of dollars are lost every year from marketing plans that fail to get implemented properly. Unlike chasing new customers, launching new products or buying new companies, […]
